Hello Reader,
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Before we get onto this week’s update, a quick welcome if you're new to my newsletter 👋
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Each week, I share tips, behind-the-scenes moments, updates on classes, what’s new, or sometimes just what’s going on in my corner of the gift wrapping world.
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This week, I invested in some new gift wrap and ribbons ready for the summer season… and honestly, I’ve been ridiculously excited for them to arrive - and they landed early! Sneak peek below 🫣
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I can already picture my husband rolling his eyes at yet more paper and ribbon appearing in the house.
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One of the reasons I decided to invest now is because I’ve been building a much wider range of non-festive wrapping inspiration and imagery.

Because although Christmas is obviously a huge part of my business, thoughtful gift presentation isn’t just for December.
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People celebrate all year round.
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Birthdays, weddings, baby showers, new homes, client gifting, events, thank you gifts, and special occasions all deserve beautiful presentation.
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So rather than only thinking seasonally, I’ve been thinking more about how to create content, videos, workshops, and inspiration that feel relevant throughout the year too.
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I wanted a mix of:
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✨ vibrant papers
✨ softer elegant designs
✨ textures and colours that photograph beautifully during the summer months
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Because sometimes investing in new materials isn’t really about “stock” at all.

For me, it’s about:
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• creativity
• inspiration
• experimenting with new ideas
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And sometimes fresh inspiration creates fresh opportunities too.
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I’ll share more of the new papers and ribbons next week, I have a feeling there may be a few new favourites in there 🎀

Have a great weekend!
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Lou
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